New Greenlandic-Danish Translation Tool Revolutionizes Communication Between Denmark and Greenland
January 2024 - PresentClient Sermitsiaq
TranslationCustom AI Algorithm
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The Challenge

Translating text between Greenlandic and Danish has long been a complex and costly task, with millions of kroner invested annually in translations. Despite this significant need, major tech companies have not prioritised small languages like Greenlandic, leaving a critical gap in translation services.

The Data

MediaCatch, in collaboration with Sermitsiaq AG, developed a Greenlandic-Danish translator to address this gap. Leveraging 20 years of unique training data from Sermitsiaq AG’s extensive collection of translated articles, MediaCatch's AI experts created a highly accurate and contextually aware translation model.

The Insights

Key insights from this development include:

  1. High Accuracy: The MediaCatch model significantly outperforms existing translation technologies, including Google Translate and GPT-4. Specifically, it achieves 100% better performance translating from Greenlandic to Danish and 200% better from Danish to Greenlandic.
  2. Economic and Cultural Impact: The translator offers a cost-effective solution that not only saves money but also strengthens the cultural bond between Greenland and Denmark by facilitating better communication.
  3. Custom AI Potential: This project showcases the potential for custom AI algorithms to deliver superior results when trained on specialized data sets.

The Solution

Development and Implementation

  • Website Launch: The translator is accessible via Nutserisoq.gl, making it widely available for use.
  • Advanced Algorithm: MediaCatch developed a sophisticated AI model capable of handling the linguistic nuances and complexities of both languages. This ensures not only accurate word translation but also correct context and cultural meaning.

Strategic Collaboration

  • Sermitsiaq AG’s Contribution: The use of 20 years’ worth of translated articles provided a rich dataset for training the AI model, ensuring high accuracy and reliability.
  • Expertise in AI: MediaCatch’s AI experts employed innovative techniques to develop a model that captures the intricacies of Greenlandic and Danish languages.

Results

The deployment of the Greenlandic-Danish translator has yielded remarkable results:

  1. Superior Translation Quality: The new translator significantly outperforms existing solutions, providing unprecedented translation accuracy and context preservation.
  2. Cost Savings: The efficient translation process offers substantial economic benefits by reducing the need for costly manual translations.
  3. Cultural Bridging: The translator acts as a bridge-building tool, enhancing mutual understanding and communication between Greenlandic and Danish cultures.

Conclusion

The Greenlandic-Danish translator developed by MediaCatch in collaboration with Sermitsiaq AG represents a groundbreaking advancement in translation technology for small languages. By combining specialized training data with cutting-edge AI expertise, this project not only meets a critical linguistic need but also fosters economic savings and cultural connection. As highlighted by MediaCatch's co-founder and CEO, Lars Damgaard Nielsen, this technology has the potential to make a significant impact on an entire country, underscoring the transformative power of custom AI solutions.

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